{"title":"ISOI","description":"\u003cp data-start=\"0\" data-end=\"394\"\u003eISOI (short for “I am So Intelligent”) is a premium South Korean clean beauty brand renowned for its commitment to gentle, plant-derived and hypoallergenic skincare. Built on the belief that effective skincare can be achieved without harsh synthetic ingredients, the brand focuses on creating high-performance formulations that nurture the skin while respecting its natural balance.\u003c\/p\u003e\n\u003cp data-start=\"396\" data-end=\"721\"\u003eAt the core of ISOI’s philosophy is the use of carefully selected natural ingredients combined with rigorous research and formulation standards. The brand prioritizes ingredient purity, safety and efficacy, developing products that deliver visible results while remaining suitable for sensitive and easily irritated skin.\u003c\/p\u003e\n\u003cp data-start=\"723\" data-end=\"1042\"\u003eISOI is especially recognized for its use of premium Bulgarian Rose Oil, a luxurious botanical ingredient prized for its nourishing, soothing and brightening properties. This signature ingredient is featured in many of the brand’s best-selling products and has become a defining element of ISOI’s skincare identity.\u003c\/p\u003e\n\u003cp data-start=\"1044\" data-end=\"1319\"\u003eThe brand is dedicated to clean beauty principles, formulating products without unnecessary synthetic chemicals, artificial fragrances or potentially irritating additives. This approach helps maintain skin comfort while supporting healthier, more balanced skin over time.\u003c\/p\u003e\n\u003cp data-start=\"1321\" data-end=\"1672\"\u003eISOI offers a wide range of skincare products including serums, creams, toners, cleansers and targeted treatments, many of which focus on concerns such as brightening, hydration, sensitivity and the appearance of blemishes. Its formulations are designed to promote a clearer, smoother and more radiant complexion through gentle yet effective care.\u003c\/p\u003e\n\u003cp data-start=\"1674\" data-end=\"1911\"\u003eWith its combination of premium botanical ingredients, hypoallergenic formulations and clean beauty values, ISOI has earned a strong reputation among consumers seeking natural skincare solutions that do not compromise on performance.\u003c\/p\u003e\n\u003cp data-start=\"1913\" data-end=\"2124\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eOverall, ISOI stands out as a brand that blends nature, purity and skincare innovation, helping users achieve healthier, calmer and more luminous skin through thoughtfully formulated, plant-powered skincare.\u003c\/p\u003e","products":[{"product_id":"brightening-eye-concentrate","title":"Brightening Eye Concentrate","description":"\u003cp data-start=\"0\" data-end=\"254\"\u003eISOI’s Brightening Eye Concentrate is a nourishing eye cream designed to brighten dark circles, smooth fine lines and maintain a youthful, radiant eye area. Gentle yet effective, it delivers targeted care for delicate skin without causing irritation.\u003c\/p\u003e\n\u003cp data-start=\"256\" data-end=\"555\"\u003eAt the core of the formula are antioxidant-rich botanicals such as marigold, bearberry and Bulgarian rose extract, which help protect the skin from environmental stress while improving tone and clarity. These ingredients work together to brighten dull under-eyes and support overall skin health.\u003c\/p\u003e\n\u003cp data-start=\"557\" data-end=\"766\"\u003eThe cream is enriched with Bulgarian rose oil, known for its nourishing and skin-conditioning properties. It helps enhance absorption of active ingredients while keeping the skin soft, hydrated and supple.\u003c\/p\u003e\n\u003cp data-start=\"768\" data-end=\"917\"\u003eDesigned for anti-aging care, the formula helps smooth fine lines and improve elasticity, leaving the eye area firmer and more refined over time.\u003c\/p\u003e\n\u003cp data-start=\"919\" data-end=\"1079\"\u003eIts lightweight, creamy texture melts into the skin and absorbs quickly without heaviness, making it suitable for both day and night use, even under makeup.\u003c\/p\u003e\n\u003cp data-start=\"1081\" data-end=\"1240\"\u003eWith a hypoallergenic, skin-friendly formula, ISOI Brightening Eye Concentrate is suitable for sensitive skin, providing intensive care without irritation.\u003c\/p\u003e\n\u003cp data-start=\"1242\" data-end=\"1365\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWith regular use, it helps brighten, smooth and nourish the eye area, leaving it refreshed, firm and visibly more youthful.\u003c\/p\u003e","brand":"ISOI","offers":[{"title":"Default Title","offer_id":52776333410640,"sku":"8800302330292","price":23.0,"currency_code":"EUR","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0643\/0628\/2749\/files\/16._Product_afbeeldingen_vierkant-222.png?v=1773228534"},{"product_id":"bulgarian-rose-blemish-care-eye-wrinkle-patch","title":"Bulgarian Rose Blemish Care Eye \u0026 Wrinkle Patch","description":"\u003cp data-start=\"0\" data-end=\"314\"\u003eISOI’s Bulgarian Rose Blemish Care Eye \u0026amp; Wrinkle Patch is a versatile hydrogel treatment designed to hydrate, brighten and smooth delicate areas of the face. Suitable for use under the eyes, on the forehead or around smile lines, it helps refresh tired-looking skin while reducing the appearance of fine lines.\u003c\/p\u003e\n\u003cp data-start=\"316\" data-end=\"511\"\u003eAt the core of the formula is glutathione, a powerful brightening ingredient that helps improve uneven skin tone, reduce dullness and target dark spots for a clearer, more radiant complexion.\u003c\/p\u003e\n\u003cp data-start=\"513\" data-end=\"753\"\u003eThe patches are enriched with eight types of hyaluronic acid, delivering multi-layer hydration to deeply moisturize the skin while strengthening the moisture barrier. This helps prevent moisture loss and keeps the skin plump and supple.\u003c\/p\u003e\n\u003cp data-start=\"755\" data-end=\"915\"\u003eA dual molecular hyaluronic acid system ensures both deep hydration and long-lasting moisture retention, enhancing skin smoothness and elasticity over time.\u003c\/p\u003e\n\u003cp data-start=\"917\" data-end=\"1065\"\u003eIts cooling hydrogel texture adheres comfortably to the skin, providing a refreshing sensation that helps reduce puffiness and signs of fatigue.\u003c\/p\u003e\n\u003cp data-start=\"1067\" data-end=\"1200\"\u003eFormulated with a gentle, vegan-friendly composition, it is suitable for sensitive skin and dermatologically tested for safe use.\u003c\/p\u003e\n\u003cp data-start=\"1202\" data-end=\"1371\" data-is-last-node=\"\" data-is-only-node=\"\"\u003eWith regular use, ISOI Bulgarian Rose Blemish Care Eye \u0026amp; Wrinkle Patch helps hydrate, brighten and smooth the skin, leaving it refreshed, plump and visibly more radiant.\u003c\/p\u003e","brand":"ISOI","offers":[{"title":"Default Title","offer_id":52776334164304,"sku":"8809264741849","price":26.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0643\/0628\/2749\/files\/16._Product_afbeeldingen_vierkant-221.png?v=1773130236"}],"url":"https:\/\/kbeautystore.nl\/en\/collections\/isoi.oembed","provider":"K-Beauty Store","version":"1.0","type":"link"}